Sponsorship and Naming Rights for Youth Sports Facilities
Councilman Dennis Wedin (M) proposed that the city establish clear guidelines for sponsorship and naming rights at municipal sports facilities, enabling sports clubs to generate revenue from sponsors. However, the Sports Administration advises against the proposal, citing legal complexities in allowing clubs to sell naming rights for multi-user municipal facilities and noting that the city already has an ongoing initiative addressing advertising and sponsorship on sports grounds.
This summary is based on the meeting agenda. We'll update when the minutes are published.
The original document is available at
meetingspublic.stockholm.se.